Mass Market Outreach

We reach out with a blend of traditional and social media to educate the public on the prevention of sudden death in sport. We deliver this message through multiple channels including advertising, public service announcements, podcasts, CD ROMs, webinars, conferences as well as pitching stories to reporters and talk shows at the state, regional and national levels.

Spreading the Word

 AFCA

Assisted the American Football Coaches Association (AFCA) by providing information at the exhibit hall during their 2011 annual meeting.

pbs

Assisted PBS with Frontline show called “Football High”. It aired April 12, 2011 and is available for viewing online

nbc

Featured in numerous NBC stories related to heat and hydration issues with athletes.

 abc

Featured in numerous ABC stories related to heat and hydration issues with athletes.

 usatoday

Featured in numerous USA Today stories related to heat and hydration issues with athletes.

 washingtonpost

Featured in numerous Washington Post stories related to heat and hydration issues with athletes.

nytimes

Featured in numerous New York Times stories related to heat and hydration issues with athletes.

yssa

Assisted the Youth Sports Safety Alliance by participating in summit at nations capitol in December 2010.

usacycling

Assisted USA Cycling with an educational webinar related to heat and hydration issues.